MIFF, 2020

Melbourne International Film Festival is one of the most anticipated events in Melbourne's cultural calendar offering an expansive program of Australian, and World, cinema; making it the largest festival of its type in the Southern Hemisphere.

While the original identity was widely recognised, the client did not feel it accurately represented their integrity and artistic spirit, and so as they neared their 70th anniversary they approached MAUD to optimise it to better reflect their evolving needs as a connoisseur of cultural content.

Completed at MAUD alongside Ross Paxman and Lachlan Richards. Typeface by Vincent Chan. Renders by Jarrad Russell.